About Andrea
Hi I’m Andrea Edwards. Without the Bollocks is my personal blog and
it is a brand that has been lovingly nurtured with the hopes of one day achieving
something huge. First and foremost, I’d have to say Without the Bollocks is my
brains’ best friend, as it’s the first place it goes to when trying to make
sense of this wild and crazy world we live in. It doesn’t always get it right,
but it’s constantly trying to sort through the bullshit to get to the heart of the
stuff that rumbles in my head day and night. Without the Bollocks has brought a
little bit of sanity to my brain, as it finally has a sanctuary to go and
explore, but equally, to get all of those chaotic thoughts out and down
somewhere.
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| Mothers' Day Love! |
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| Reflections.... |
Without the Bollocks is really important to all of me. It’s my most important blog, and while there are many
times I know I should be doing something more “productive,” I know there is
nothing more productive than taking care of my sanity. It’s got a big place in
my life.
As a bit of history, I’ve had a
pretty terrific life, with lots of experiences in the mix. I grew up in country
Australia, went to university in Melbourne studying music and ancient history,
joined the Australian Army as a musician, entered the world of public
relations, and then decided to head off around the world. That was 1995
and I'm still going, having lived in London, Boston, NYC, Thailand and
Singapore - with a couple of short trips back to Australia in between.
I’ve been Singapore-based for more
than a decade, and I’m a lucky girls with an adorable husband and two
rambunctious sons. My professional background is communication
strategy and content marketing, with a focus on B2B, technology and creative
writing. My passion is people from all walks of life, and the amazing diversity
of this extraordinary planet. I reckon life is pretty great, even though it can
be crap sometimes too. I love to blog and I’m the proud writer of three blogs –
this one Without the Bollocks which is all
about life and how my brain interprets it, my professional blog, Communicating Asia Pacific focused
on all things communication, and a kids’ adventure blog for Singapore and adventures around Asia. Hey what can
I say, I believe in the power of blogging and personal branding.
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| Love my Boys! |
You can connect with me on Twitter @withoutbollocks, Facebook, Google+ or Pinterest. If you’re interested
in my professional ramblings, about content marketing, communications, personal
branding or social selling, feel free to connect with me there as well. My other
batch of social connections linked to my career are Facebook, Twitter, and LinkedIn.
Thanks for taking a look. It’s a
lonely world blogging in Asia, so I always appreciate a visit.
Yours, without the bollocks
Andrea
